Author name: Ken Freel

SEO Horror Stories

With Halloween just around the corner, it’s time to share some spine-chilling SEO horror stories from my career. Hopefully these tales will help you avoid similar pitfalls while giving you a few laughs along the way. We’ll also cover some tips on avoiding your own SEO nightmares and tricks for optimizing your seasonal landing pages. […]

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GEO vs AEO vs AIO

A throng of generative AI tools are released almost every day. Almost everyone seems to be grasping at how to incorporate AI into their business model and resumes. But what do we call this new field of optimizing generative AI results for our, and our clients’, benefit? How should we refer to the act of

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Should I Block ChatGPT?

If you’re managing a website or doing SEO there’s a good chance you’ve asked yourself or been asked – should I block ChatGPT? To clarify, I mean blocking ChatGPT from crawling your website and using your content to train its model. And before we get to the reasons for and against blocking ChatGPT, we should

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